LOVE OF FREEDOM AND SELF-EXPRESSION IN STYLE
Polish brand Femestage admires the beauty of Ukrainian girls and invited Nadia Shapoval to become the face of the spring-summer 2017 advertising campaign in order to give the collection some bold and dynamic notes.
Nadia Shapoval is a model, a DJ, a stylist and a producer of fashion-shooting embodies the philosophy of Femestage and the spring-summer 2017 collection in particular. The Polish brand sees an active and purposeful woman as the one who does not choose between career and personal relationships – she takes everything from life! A resident of the metropolis follows fashion and skillfully combines trends. Just like the Ukrainian model, who changes an image after an image in front of the camera in unison with the rhythm of the city.
Shooting took place in a luxury apartment in the center of Kyiv. The photographer of the campaign Ksenia Kargina observed the style’s energy through the camera.
Femestage spring-summer 2017 collection is for determined girls, who accept no half measures. Nadia Shapoval is one of them! The creative collaboration and the collection can be viewed at the stores of the Polish brand and at the web site ua.femestage.com.
Model: Nadia Shapoval @nadiiashapoval
Photographer: Ксения Каргина @karginaki
Assistant photographer, lighting man: Andrii Bedrov @mr_dron
Make-up: Dasha Taivas @dashataivas
Hair style: Iris Onufrienko @o_iriss
Decour: Maria Chupailenko @mariachupaylenko
Style: Marta Kalinovska @martakalinowska_stylist
Location: Kyiv, Pechersk district, residential complex Skyline @skylineresidences
Organisation: FASHIONOLOGY Production @fashionology.ua, FASHION-PR @fashion_pr_agency
Online store: ua.femestage.com